February 6, 2012

SEO Rip Offs in Devon

SEO Services Everywhere

It seems that these days everyone and their dog is an SEO expert!

SEO is EASY really EASY! It’s all about getting the small things right and not just listening to someone harping on about meta tags and keywords and giving SEO fairy tale presentations – BEWARE!

We offer FREE ADVICE and HELP to local Plymouth, Exeter and area businesses in the hope they want us to work with their business long term – we feel strongly about this as a business model

We started so called SEO way back in 1997 whilst living in San Francisco and Walnut Creek California – building up a long Linked In reference list has helped us as credible thought leaders in the world of SEO and especially Google PPC – adWords

We have opinions – very strong opinions and one we hope you get from this post is ! DO NOT sweat the link building fairy tales you will get fed!

Link building is so old hat and we know of websites with one or two links that are top on Google.

We are controversial, don’t go with the status quo and get SEO right – we are affordable leaders.

As Seth Godin writes in his book, Tribes:

“Leadership is scarce because few people are willing to go through the discomfort required to lead. This scarcity makes leadership valuable.”

When you lead, you take a risk. Risk can lead to failure. But because of that risk, people will reward you for taking action.

SEO Best Practice Devon Cornwall

SEO Tips Plymouth and Exeter

Google and Social Media Marketing help in Plymouth, Devon and Cornwall?
Call (01752) 784262 or (07583) 199694

Improving content and services should be a
priority, regardless of the type of website!

Best Practices

  • Write easy-to-read text
  • Users enjoy content that is well written and easy to follow.

Avoid:

  • Writing sloppy text with many spelling and grammatical mistakes
  • Embedding text in images for textual content
  • Users may want to copy and past the text and search engines can’t read it

Stay organised around the topic

It’s always beneficial to organize your content so that visitors have a good sense of where one content topic begins and another ends.  Breaking your content up into logical chunks or divisions helps users find the content they want faster.

Avoid:

  • Dumping large amounts of text on varying topics onto a page without paragraph, subheading, or layout separation

Create fresh, unique content

New content will not only keep your existing visitor base coming back, but also bring in new visitors.

Avoid:
  • Rehashing (or even copying) existing content that will bring little extra value to users
  • Having duplicate or near-duplicate versions of your content across your site

Create content primarily for your users, not search engines

Designing your site around your visitors’ needs while making sure your site is easily accessible to search engines usually produces positive results.

Avoid:

  • Inserting numerous unnecessary keywords aimed at search engines but are annoying or nonsensical to users
  • Having blocks of text like “frequent misspellings used to reach this page” that add little value for users
  • Deceptively hiding text from users, but displaying it to search engines

SEO Devon - Exeter and Plymouth

Keywords and SEO Help Devon

Keywords and SEO – Plymouth Help

Need help? Devon and Cornwall? Call David (01752) 784262 or (07538) 199694

You should be conscious of placing appropriate keywords throughout every aspect of your site: your titles, content, URLs, and image names. Think about your keywords as search terms — how would someone looking for information on this topic search for it?

The title tag and page header are the two most important spots to put keywords, PC World notes.

BEWARE: Putting ridiculous amounts of keywords on your site will get you labeled as a spammer, and search engine spiders are programmed to ignore sites guilty of “keyword-stuffing.” Be strategic in your keyword use.

Google Local Plymouth and Exeter Area

Read more: http://www.businessinsider.com/10-basic-seo-tips-everyone-should-know-2010-1#keywords-keywords-keywords-2#ixzz19VkGnxn7

Local Internet Marketing Plymouth

Local Internet Marketing here in Plymouth Devon

Over the past few years , local marketing online has always been the next big thing and right around the corner. It is going to be massive this year. The growth of smart phones, combined with the effort both Facebook and Google are putting into this makes this all a “will happen” this year – the signals have been there for years.

  • Your business really needs to have a well structured WordPress Website designed for fast loading and ease of crawling by Google and Facebook.
  • There are many ways to increase your rankings by creating the right signals – we show you how at an affordable rate!

Ab Fab Internet Marketing and SEO – Plymouth, Devon
(01752) 784262 or (07538) 199694

SEO Plymouth Devon


  • Affordable Social Plymouth (abfabseo.com)
  • Google Help in Plymouth (abfabseo.com)
  • Google Sitelinks Plymouth (abfabseo.com)
  • Google and Search Rankings (abfabseo.com)
  • SEO Tavistock Devon (abfabseo.com)

Google Commerce Search

Improve your shopping experience with fast, intuitive Google search technology.

Ab Fab Internet Marketing of Plymouth, Devon can help with your Google Commerce Search

Call (01752) 784262 or (07538) 199694  EMail David at Ab Fab

  • Enable visitors to find the right products faster
  • Power browse and navigation modes on your website
  • Set filters for category, price, brand or any other attribute
  • Provide user-friendly spelling options and synonyms
  • Set up product boosts or promotions with no custom coding
  • Deploy search solution in days, and scale effortlessly
  • Customize, track, and optimize performance

Local E Commerce Plymouth

Twitter Plymouth Devon

Twitter Plymouth Devon and SEO

Twitter is not stupid or a waste of time!  Besides real time communication with whoever you choose – football scores yes Sparksy is on Twitter @sparksyonradio – to retail stores sales and special offers as they happen.

Twitter Plymouth

Say for example Stormfront the Apple Mac store in Drake’s Circus has a last minute sale coming up all they need do is “tweet” about it and all their subscribers will get first chance at the offers!

Restaurants and pubs – having a quiet lunch time – have a buy one get one free and pack yourselves out with people subscribed to your Twitter account!

Getting people to subscribe to your Twitter account is easy – have a competition and give away a prize to each 200th person (or whatever) to subscribe.

There are so, so many ways to gain new business and remember it’s easier to light a candle than gaze, unhappily, into darkness

  • Big business tip! Open a Friendfeed account and set it to post to Twitter by default = you get two shots AND wit Friendfeed you get to add a photo!

Our very favourite though is Google Buzz and that, if set up correctly, posts offers everywhere! WITH photos :)

OK we have a harsh budget on the way – we all know that but the strong, intelligent and positive businesses will win through and come through the upcoming financial traumas well!

Internet Marketing? Top on Google? Web Design? Blogs? Social Media Marketing? Online Coupons?

  • You name it and we do it in Plymouth and points nearby only – we’re passionate about Plymouth and want to help you and your business whilst giving you the best deal possible – along with top quality service

Ab Fab Online Marketing


Google adWords | Google Places

Twitter | Friendfeed | Google Buzz and so much more!

David or Elizabeth (07538) 199694 0r (01752) 784262

E Mail David

Cheap SEO Devon?

Devon SEO Service

… cheap?  No! AFFORDABLE is the term we prefer!

  • We get you higher rankings on Google much, much simpler than other “seo services”
  • We do not give long winded presentations which are short on substance
  • We are really very affordable when you consider other advertising and marketing
  • We use all new methods to help you rank well and can even manage your Google adWords campaigns
  • GBBO – is Getting British Business Online and we are the Plymouth area partner
  • We design websites that rank and load fast with no “customer guessing” about you

Call us or email

(01752) 784262

(07538) 199694

Plymouth Town Crier

Ab Fab SEO and Google Ads

Ab Fab Media Plymouth | Internet Marketing | Web Design | SEO | (01752) 784262 www.abfabmediauk.com

Plymouth | Devon (01752) 784262 | david@abfabmedia.com

How Social Networking Can Benefit Your Business
Facebook, Twitter, LinkedIn, YouTube, MySpace… What next? Google Buzz, Google Profiles and Google Wave!


All these social networking sites are low-cost yet invaluable marketing tools. Your business could grow and prosper by using them to help you
strengthen your business relationships,generate leads, create SEO link building, and also

  • “Build Up Your Online Reputation and Your Brand”


Do this through Facebook by
: Pointing others towards your website where ‘must see’ information relating to your latest promotions and Special Offers can be found. You could develop customers and also introduce them to your website, blog, online store, articles, or even your monthly ezine (HTML email newsletters).

Do this through Twitter by: Mentioning any business awards (or accreditations) you have recently won, and saying how this could impact positively upon your customers through the enhanced service you can now offer them (as a result of your company enjoying a raised profile).

Do this through LinkedIn by: Announcing details of a forthcoming speaking engagement or business seminar you are leading, and inviting your LinkedIn contacts to attend at a discounted price or even as special guests.

Do this through MySpace by: Pointing your customers to some high quality content you have recently added to your website or blog – useful and relevant information. The content could be a Breaking News item, an informative article, a product description, or a how-to guide (e.g. How to get the most from your laptop). All this will help you forge a reputation for being a company that cares about its customers, rather than being fixated solely by the profit margin.

Do this through YouTube by: Talking about your company culture and values (in a short video). You could also talk about any recent successes you have had, and what the potential knock-on benefits this might create for your customers.

Facilitate the Expansion of Your Business Network

Do this through Facebook by: Connecting vendors to one another. Your efforts will be appreciated and could be rewarded by those you’ve helped connecting you with a vendor who may be interested in putting some business your way.

Do this through Twitter by: Finding relevant business-orientated conversations you could participate in (and contribute strongly to with relevant and useful information), by using Twitter Search. Follow Ab Fab Internet Marketing of Plymouth > http://www.twitter.com/towncrierdevon

Do this through LinkedIn by: Explaining to your business contacts how you are keen to give a new business venture a try, but are missing one vital ‘jigsaw piece’ when it comes to getting started (a graphic designer, photographer, event planner…).

Do this through MySpace by: Using the site to organise an offline social event. Suggest to your contacts group (who share a common interest) that you all meet in person for a relaxed social evening. They are sure to bring someone along who you could then connect with offline and online.

Do this through YouTube by: Pointing your contacts towards a YouTube video where you let them know about which business events you will be attending in the coming months. You could also say how much you look forward to meeting them there, as well as any friends or associates they intend to bring along. This will get your contacts thinking about people they know who you would get on well with; find common ground with; and then possibly talk business with.

Increase Access to Customer Service and Feedback

Do this through Facebook by: Passing on relevant links and posts to your customers and asking them for their reaction. Your customers will feel you value their opinion and don’t just see them as your ‘target market’.

Do this through Twitter by: Answering common customer questions, sharing opinions and insight, breaking the ‘latest news’ in your industry. This will mark you out as being the first to give customers the inside track on what’s going on, what the latest product developments are, and even what discounted goods or services are currently around. Also, respond quickly to any customer query or even a casual question. Your customers will feel valued. They will also regard your presence on the site as being constant rather than fleeting or intermittent. This will help to build trust.

Do this through LinkedIn by: Displaying endorsements and testimonials from satisfied customers. With this, it is essential that you include balanced views rather than simply including a list of glowing testimonials which smack of marketing spin (some users may even think that you have simply written the testimonials yourself). Have your other contacts perceive you as an honest vendor by including endorsements that say good things about you and your company, but not over-the-top compliments.

Do this through MySpace by: Being ethical and honest. As mentioned above, trust plays a huge part in being regarded as credible on social networking sites. On MySpace, as well as talking about the things you’ve got right, how about describing a business venture that went wrong! (something that happens to ALL businesses sooner or later). You could also talk about what you’ve learned from the experience, and how through sharing that knowledge you hope to help your contacts/customers avoid the nightmare situation themselves. You could also generate feedback by asking your contacts/customers if they have had a similar experience.

Do this throughYouTubeby: Uploading ‘how-to’ videos which not only help your customers, but also help you become recognised as an expert in your field. Teach others a specific skill and be sure to then emphasise what the benefit of acquiring that skill will mean to the user. Through passing on your knowledge you will be perceived not only as an expert, but one who is generous with their knowledge and open to helping others. In terms of generating feedback, you could also ask users if they found the information useful and for suggestions as to how the ‘how-to’ instructional videos you post each month may be improved.

How to Best Approach Social Networking for Business

Don’t blindly register with ALL the sites – Choose the social networks where you feel the greatest affinity with the people who are on there.

Be patient and take a long-term approach – It takes time to build social networking contacts and to become ‘trusted’ on the different sites. Be patient and don’t expect an explosion of interest in your business straight away.

Be consistent – Always strive to strike the same tone when you leave posts, send messages, make announcements, or contribute to discussion. This will establish your voice (and temperament) on each site as being consistent – one that others will grow to recognise and trust.

Be constant – Many businesses keen on benefiting from everything social networking has to offer throw themselves into it all fully at first, but then fade away. To maintain your social networking ‘presence’, aim to spend, say, 40 minutes social networking each day: leaving posts, contributing to discussions, pointing users towards your site, helping others, making new connections. Through doing so you will forge a reputation as being an online business that is not a flash in the pan, but a ‘stayer’. All this will help foster trust and belief.

What You Absolutely MUST Do If You Want to Succeed

On social networking sites, give as much as you take (and give first).

As powerful as social networking is as a marketing tool, to be truly successful it is essential to remember that by joining these sites you are opting to join a community.  A community is all about people listening to each other, helping out, empathising, encouraging. On sites such as Facebook, Twitter, LinkedIn and the rest, always strive to have a contribution-focused mindset. Others will love you for it, and, in return, they will contribute to your online success.

Ab Fab Internet Marketing, SEO and Web Design

Plymouth – Devon – United Kingdom

Plymouth Web Design

(07538) 199694

(01752) 784262

Plymouth on the Internet

Ab Fab SEO, Internet Ads and Web Design for High Rankings – Plymouth Devon (01752) 784262



E Marketing Plymouth Devon

Ab Fab Media is a full scale E Marketing service based in Plymouth, Devon.

1. E Marketing Strategy for Business
2. Social Media Marketing
3. Organic Search Engine Optimisation – aka SEO
4. Website Design for High Rankings
5. WordPress Web Design with built in SEO
6. Google adWords Set Up and Management
7. E Mail Marketing Campaigns
8. Website CMS Systems
9. Online PR and Business Marketing/Advertising

Ab Fab Media
david@abfabmedia.com

t (07538) 199694

Website Design Plymouth

Plymouth Argyle